Mapping Out

In what ways do social media influencers impact teen fashion trends ?

Sub-titles: Self-expression Through Fashion, Influencers, Brands, and Hidden Influence.

Influencers:

- Interview with an Influencer,

- The role they play when it comes to consumer shopping,

- How influencers work with brands.

Hidden Influence:

- The impact of the product on the consumer based on how ad's were viewed,

- Difference between traditional celebrity endorsements and influencer ads,

- How the consumer interacts with the influencer to inform designers and brands.

References: https://www.socialmediatoday.com/content/social-media-influences-fashion

https://www.forbes.com/sites/deborahweinswig/2016/10/05/influencers-are-the-new-brands/#7d9547687919

https://www.fashionmonitor.com/blog/W1/on-our-radar-y-2-k-fashion-influencers